Explainer videos
Be great at any scale
We are a video production company that specialises in explainer videos. Whether that’s an animated or a live-action presentation against a green screen, we’ve got you covered.
Examples of our animation work
Morgan Sindall
Animation
Shroders
Video production
SHL
Animation
The Seafarers Trust
Animation
YOPA
Animation
SHL
Animation
Explainer video production Service
Create an amazing explainer video
We have a broad range of experience across multiple industries in producing explainer videos that people connect with. Don’t under- estimate the power of an explainer or product video in terms of increasing engagement. By 2022 video will account for 82% of all online traffic.
Our Clients
Start a conversation with us
Explainer videos are now very affordable
An explainer video increases the click through rate to your site by over 75%. 50% of internet users will look at a product video before entering a store. If Facebook is a medium that works for you remember 85% of people watch Facebook with no sound. Having bought Youtube in 2006 for $1.6 billion Google are keen to see videos from Youtube rank highly on Google searches.
Convert customers into real sales
It’s now common practice for people to search for products on Youtube before buying them, either looking for reviews or video’s explaining how it all works. Whether these be animated or presenter-led video case studies here at Vebu we understand what con- verts potential customers into real sales opportunities. We will take your brief and find the right people for your brand with bags of experience in your marketplace. Vebu provides a one-stop shop from; working with you to create a brief, initial ideas, storyboard, video production and delivery.
Video Research
We want to get to know you and your objectives, your marketplace, products and competitors. The more we know, the more creative and helpful we can be with our ideas.
The Creative Brief
It’s important we are on the same page. What is the best outcome from this video production that you are expecting? How is this content going to be used? What are the key messages?
Visuals and Scripting
Video production is a collaborative process. We will pull together ideas to show you with visuals. We will take your vision and turn it into a video script. It’s important you have complete clarity over what the final video will look like.
filming days
We only work with experienced operators whether that’s a video director, camera operator or sound person. We want the shooting days to be run with enthusiasm and energy.
post production
This is where we pull all the assets together; video footage, voice-over, sound design and motion graphics.
DELIVERY
We want you to be happy and will go through a couple of rounds of feedback to get it just right.
Looking to start the explainer video production process?
We’ve been creating explainer video content for over 20 years across the uk and Europe.
Whether you need a high end crew or just want to shoot content for social media you’ve come to the right place. It’s an exciting time to be making video content, explainer videos have been one area of the industry that’s changed beyond all recognition.
We find when clients engage in the explainer video process they have to really dig down deep into the branding process as well. An explainer video only has a short amount of time to grab people’s attention and pull people in. To do this you need a thorough understanding of your customers, the marketplace and your USP’s.
Explainer videos are your elevator pitch, it’s your 60 seconds to convince a potential new customer to take action. Creating explainer videos requires deep look at what whats your product and company tick.
An explainer film gives you the chance to show off the personality of your business. It’s your brand video, customer testimonial and “how we work” all rolled into one.
Say one thing. And say it well
One way to make an impactful explainer video is to pick just one issue your customers face and show how you solve this problem. Done well and there’s no reason to believe that you don’t solve all your clients problems as intelligently.
explain your brand values
People like to know whats under the bonnet. Your brand values are important. Customers like to know what’s driving your business, your ethics and where your raw materials are coming from. The tone of voice of this explainer video and the type of words you use will say a lot about your company values.
keep your explainer video concise
Any video production company will recommend this. We aren’t making your company brochure in an animation. We just want to see the very best bits. Your sales team can explain the rest over a coffee.
The right explainer video agency for you
They should be inquisitive about your business, who your customers are and the key messages you are trying to get across. It’s a collaborative process but they will understand what works and what doesn’t. Whilst you know everything about your product, they will know how to translate your knowledge into an explainer video. Less is more.
Ideally we’d like some-one to watch the video and take action by getting in touch with a member of your sales team. Whether it’s a live action or an animated explainer video, there needs to be a call to action at the end.
animated explainer videos
We live in a world where many of the products we see online are tech based, hence why we see a lot of animated explainer videos. Animation is a great way of explaining a tech solution. Computers, and the inside of one, are just wires. Not a lot to film there. Anyway you ned to be explaining the benefits of your solution not necessarily what it looks like.
Live action
Live action explainer videos are also a great way of getting your point across. As we said above, people are not that interested in what the software looks like but how it’s going to benefit them, make their company more profitable, easier to run and provide a better service for their customers. We all like watching a real person so consider live action
hybrid animation & live action
Probably my favourite. We’ve all seen Minority Report. The presenter presses a button in the air and we instantly get the idea of how this bit of kit works. Using a presenter is more engaging than simple animation, but the animation is great at showing connections and how things work. Combining the two creates an explainer video that explains and engages.